Banner ads are a ubiquitous form of online advertising that appear on webpages. They come in a variety of sizes, from small, rectangular layouts to larger, eye-catching formats. Banner ads can be static, and they often display visuals along with text. Their primary objective is to engage user attention and drive leads to a specific website. Eff… Read More

Unlocking the full potential of your publisher revenue requires a keen understanding of user behavior and effective conversion tracking strategies. By setting up conversion tracking, you gain invaluable information into which campaigns are truly driving results. This knowledge empowers you to adjust your approach, channeling resources towards the t… Read More